CREATIVE COPYWRITER

 

 

As a Creative Copywriter you will:

  • Work closely with the creative, marketing and product teams and contribute to the evolution and articulation of the newly created product(s) brand voice and identity
  • Distill complex ideas into simple, approachable language for a variety of audiences and channels
  • Write, edit, and oversee the creation of all brand copy, from print, social content, mobile, marketing collateral to marketing campaigns. This includes marketing campaign copy and tag lines, video scripts, social posts, articles, website copy and emails
  • Define the tone and communication strategy for all consumer facing communication


Things we consider critical to be our Creative Copywriter: 

  • Native (or fluent) in English with excellent Simplified Chinese writing skills
  • Degree holder with 3+ years related working experience in branding, marketing, creative or digital agency, with previous working experience in FinTech, banking or financial market is a big plus
  • A portfolio with solid track of previous relevant work in digital, print and social
  • Open-minded and positive character with constructive mindset is a must
  • Strong command of storytelling for different target audiences
  • Self-motivated, good working attitude, and able to work under pressure
  • Good understanding of design, and mobile/web/digital best practices (e.g. usability, UX writing), highly organised with great attention to details 
  • Ability to address feedback quickly and collaborate effectively